The US Open has evolved into a high-end lifestyle event, where extravagant food and drinks, like the $23 Honey Deuce and $100 caviar-topped chicken nuggets, overshadow the tennis itself. This “funflation” phenomenon sees attendees splurging on experiences, turning the tournament into a spectacle of consumption and Instagrammable moments, blurring the line between sport and cultural festival.
In pics: $100 chicken nuggets, $23 cocktails at US Open
